# 90

The History Of The Demet's  Co.


From Wikipedia, the free encyclopedia


DeMet's  Company

Our History: Confection Perfection


How could one little  spark a company that produces the millions of pounds of delicious indulgences our customers clamor for each year? The answer to that question is the history of DeMet’s.


George DeMet had a sweet obsession. It drove the growth of the single Chicago  store he opened in 1916 to become three, and created a business that boomed as big as the city it started in. DeMet’s TURTLES® Caramel Nut Clusters contained the secret to that success. The perfect trio of chewy caramel, crunchy nuts and decedent chocolate achieved this confection perfection.


Though the company he founded has changed hands since George DeMet first sold it in 1950, our commitment to superior customer satisfaction has never changed. That focus led to the product that was to revolutionize chocolate snacking: FLIPZ® Chocolate Covered Pretzels. There’d been other attempts to balance the salty crunch of pretzels with the smooth sweetness of chocolate, but only FLIPZ® realized the delicious recipe that has made it America’s favorite.


Today, the DeMet’s brand is stronger than ever, feeding an international appetite for the flavors our fans crave. We’ll keep going with the perfect pair of products and principles that have led to that success. Our TURTLES® Caramel Nut Clusters and FLIPZ® Chocolate Covered Pretzels will always be crafted with our unwavering commitment to the quality of their ingredients. We continue to look forward to inspiring the delicious delight of our customers in every single bite!



Brynwood Partners



Private equity




Greenwich, Connecticut, United States

Key people

Hendrik (Henk) J. Hartong, Jr.


Leveraged buyout, Growth capital

Total assets

$250 million


Brynwood Partners


Brynwood Partners is an American private equity investment firm focused on leveraged buyout and other control investments.


Since its founding in 1984, the firm, headquartered in Greenwich, Connecticut,[1] has raised five investment funds, including a $250 million fund in 2005. Through these funds, the company owns firms and brands including DeMet's  Co. (Stixx, Pretzel Flipz), Balance Bar,[2] Richelieu Foods (Turtles, etc.),[1] and Pearson's  Company (Nut Goodie, Salted Nut Roll, Mint Patties, Bun Bars and Bit-O-Honey).


The company's managing partners include Hendrik (Henk) J. Hartong, Jr. (Co-founder),[3] who had managed Air Express International in the mid-1980s until its $1.15 billion acquisition by Deutsche Post in 1999. Other managing partners include Hendrik J. Hartong III, Ian B MacTaggart, Dario U. Margve, Kevin C. Hartnett, Joan Y. Mccabe and Nicholas DiCarlo (CFO).[citation needed]




Contents  [hide]

1 Investments 1.1 Stella D'Oro

1.2 Pearson's

1.3 Coast soap

2 Old Investments 2.1 DeMet's  Company

3 References

4 Further reading

5 External links





In 1988, Brynwood Partners purchased Richelieu Foods,[4] a supplier of private-label food products and frozen pizzas.[1] The company produces over 50 million frozen pizzas[5] and more than 20 million finished crusts[6] annually, reporting more than $200 million in yearly sales,[5] and producing private label products for companies including Aldi, Save-A-Lot,[4] Shaw's Supermarkets,[5] Hannaford Brothers Co.,[5] BJ's Wholesale Club and Sam's Club.


In 2003, Brynwood bought Pretzel Flipz, a line of yogurt-covered pretzels made in Mohnton, Pa., from Nestlé.


In 2004, Brynwood acquired New York-based freight forwarder IJS Global Inc.[7]


In 2004, Brynwood Partners sold Lincoln Snacks Company,[8] which made Fiddle Faddle, Screaming Yellow Zonkers and Poppycock.[2]


Stella D'Oro[]


In 2006, Brynwood bought Stella D'Oro Biscuit Co. from Kraft Foods.[9] On August 4, 2008, workers of the Bakery, Confectionery, Tobacco Workers and Grain Millers' International Union went on strike citing proposed pay and benefit cuts and later picketed the company's attempt to bring in replacement workers.[10][11][12][13]


After more than 11 months on strike, the company was required by a court ruling to reinstate the workers. However, shortly thereafter, the company announced in July 2009 that it would close the Kingsbridge, Bronx facility.[14] In September 2009, Brynwood announced the sale of Stella D'Oro to Lance Inc., a large manufacturer of snack foods, which intended to relocate Stella D'Oro's production to a non-union facility in Ashland, Ohio.[15][16]


Brynwood received negative attention for its role in the work stoppage and sale of Stella d'Oro, including a reference in an op-ed piece by the AFL-CIO's Richard Trumka, published in the Wall Street Journal in April 2010.[17]


Pearson's []


In 2011, Brynwood acquired Pearson's  Company, which was founded in 1909 in Saint Paul, Minnesota.[18] One of the world's 100 largest confectionery companies,[19] Pearson's makes Pearson's Mints, Salted Nut Rolls, Nut Goodies, Bun Bars and Bit-O-Honey.


Coast soap[]


In April 2012 Brynwood acquired several products lines from the Dial Corporation, including Coast soap, Soft & Dri deodorant, and Pure and Natural liquid hand soap.[20]


Old Investments[]


DeMet's  Company[]


In 2007, Brynwood bought the "Turtles" brand from Nestle USA Inc.,[2] acquiring at the same time the 280,000-square-foot (26,000 m2) Turtles production facility in Toronto, Canada — merging the acquisition with a company it owned at the time, Signature Snacks Company.


Subsequently, Brynwood consolidated its portfolio of confectionery acquisitions, which included Stixx, FLIPZ chocolate covered pretzels, Treasures, and Turtles, resurrecting the dormant DeMet's  Company name. DeMet's started in 1898 as a  store business and soda fountain shop by George DeMet of Chicago — subsequently creating Turtles candies. After a series of mergers and acquisitions, DeMet’s was purchased by Nestlé in 1988. In 2007, Signature Snacks, then owned by Brynwood, acquired the DeMet’s brand from Nestlé. Former Nestlé USA executive Hendrik Hartong III is chairman of the company. In 2013, Brynwood sold the company to Yıldız Holding.[21]






1.^  to: a b c "Richelieu Foods Acquires Sara Lee’s Sauces and Dressings Foodservice Business". Richelieu Foods Press Release, September 2, 2008.

2.^  to: a b c "Private Equity Firm Buys Balance Bar Brand From Kraft Foods". Soyatech.com, Connecticut Post, December 6, 2009.

3. ^ "BUSINESS PEOPLE; Revived Air Express Picks Chief Executive". The New York Times, Daniel Cuff, January 10, 1989. January 10, 1989.

4.^  to: a b "Richelieu experiences hiring boom, starts expansion". WCFcourier.com, RC Balaban, August 27, 2006.

5.^  to: a b c d "There's new appetite for peddlers of cheap eats". Boston Business Journal, Feb 23, 2009, Lisa van der Pool. February 23, 2009.

6. ^ "It Takes Two Working in tandem, Richelieu Foods’ pizza plants in Ohio and Wisconsin are a productivity powerhouse.". Refrigeratedfrozenfood.com.

7. ^ "AEI Execs Team IJS". Air Cargo Magazine, November 18, 2005, Vol.4 No. 123.

8. ^ "40-30-30: It Isn’t Some Kind Of Debt/Equity Metric". The Wall Street Journal, Beina Xu, Nov 23, 2009. November 23, 2009.

9. ^ Kraft Says Arrivederci to Stella D'Oro. Billboard

10. ^ Kosman, Josh (May 10, 2009). "Not the Original Recipe". The New York Post, John Koshman, May 10, 2009.

11. ^ "Stella D’oro Factory to Close in October". The New York Times, July 6, 2009, Jennifer Lee. July 6, 2009.

12. ^ "Buyer Said to Emerge for Brynwood’s Stella D’Oro". The New York Times, August 21, 2009. August 21, 2009.

13. ^ "No Sweets When Striking the Cookie Factory". The New York Times, Marc Santora, December 26, 2008. December 27, 2008.

14. ^ "Brynwood considers options for Stella D'oro". Greenwich Times, Richard Lee, September 1, 2009.

15. ^ Stella D'Oro protesters lean on Goldman Sachs. New York Daily News, September 29th 2009

16. ^ A Last Batch at a Bakery in the Bronx. New York Times, October 6, 2009

17. ^ "OP-ED: It's Time to Restrict Private Equity, Too often employees are the losers in leveraged buyouts". The Wall Street Journal, April 13, 2010, Richard Trumka. April 13, 2010.

18. ^ "St. Paul's Pearson's  Co. sold". Kare 11 (Gannett). August 22, 2011. Retrieved December 29, 2011.

19. ^ Rogers, Paul (January 1, 2003). "Income generation gap. (Top 100 Global Confectionery Companies)".  Industry (The Gale Group, Inc.). Retrieved 2008-03-19.

20. ^ "Brynwood adds Coast soaps, Soft & Dri deodorant, to portfolio", Connecticut Post, April 20, 2012

21. ^ Brynwood Partners to Sell Maker of Turtles


Further reading[]


"Focus On The Consumer: Q&A With Brynwood Partners". The Wall Street Journal, Beina Xu, 6/30/2009. June 30, 2009.




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Turtles (chocolate)



This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (June 2009)


DeMet's Turtles

DeMet's TURTLES® Hero.jpg

DeMet's Turtles

Product type


DeMet's  Company

Brynwood Partners[1]





This article's tone or style may not reflect the encyclopedic tone used on Wikipedia. See Wikipedia's guide to writing better articles for suggestions. (October 2009)


Turtles is a trademark for a brand of  by DeMet's  Company.




Turtles brand  were developed by Johnson’s  Company (which became DeMet’s  Company in 1923) in 1918, after a salesman came into the commissary’s dipping room and showed a  to one of the dippers, who pointed out that the  looked like a turtle. Soon after, Johnson’s  Company was making the same kind of  and selling it under the name "Turtles."[2]


Today, Turtles candies come in all sizes, shapes and recipes, some even shaped like a turtle, with modern mold-making techniques, but the originals were produced by  dippers on a rectangular marble 'board', similar in size to a contemporary kitchen cutting board. The original recipe, as executed on marble, was peanuts, caramel and various chocolates; they were a multi-task confection, requiring several sittings.








Pecans dipped in chocolate were commonly made in the early 1900s, however Johnson's  Company first protected the trademark "Turtles." In 1923, the stores dropped the Johnson name and assumed the name DeMet's, passing along the trademark.[2]


Nestle owned the brand in the USA for a time, but sold it to Brynwood Partners' DeMet's  Company in 2007. In 2013, Brynwood sold the company to Yıldız Holding.[3]


In Canada and in the UK, Nestle continues to sell Turtles at retailers under the Nestle brand name.




1. ^ "Brynwood Partners V L.P. Acquires Turtles(R) Brand From Nestle". PRNewswire, 24 May 2007.

2.^  to: a b Newcomer, Carol. "CIRASCOPE Profile: GEORGE DEMET - Half a Century In Food Service". CIRASCOPE Profile: GEORGE DEMET - Half a Century In Food Service. Cirascope. Retrieved 8 February 2012.

3. ^ Brynwood Partners to Sell Maker of Turtles  Archived January 4, 2014, at the Wayback Machine.


Categories: Brand name confectionery



Pretzel Flipz


Flipz is a type of confectionery created by Nestlé in 1997, consisting of salted pretzels covered in chocolate and other coatings.


Originally produced by Nestle in 1997 made with Rold Gold pretzels, the brand was purchased by DeMet's  Company in 2003 and has been produced under DeMet's ownership since that time. DeMet's has added a number of additional flavours to the original Milk Chocolate flavour. In 2013, De'Mets was sold to Yıldız Holding.[1]


TV commercials for Flipz began in 1997 with the tagline "What's Your Excuse?". the first spot featuring an unnamed woman eating Flipz, later ads feature Greg Lee host of the half-hour game show Where in the World is Carmen Sandiego?




Contents  [hide]

1 Flavours

2 Limited ion Flavours

3 References

4 External links




Milk Chocolate

Dark Chocolate

White Fudge

Chocolate Mint

Limited ion Flavours[]



Birthday Cake (launched in 2015) [2]



1. ^ Brynwood Partners to Sell Maker of Turtles

2. ^ "DeMet’s  Company Launches New Flipz® Flavor: Birthday Cake". DeMet's Flipz. Retrieved 2016-03-20.


External links[]

US product page






Stixx are crisp wafer sticks with  creme filling attached to the inside and Nestlé chocolate coating attached to the outside. The brand was owned by Nestlé, who sold it to by Brynwood Partners' DeMet's  Company in 2008. In 2013, Brynwood sold the company to Yıldız Holding.[1]


The following products available in the North American retail market are:

Butterfinger Stixx

Nestlé Crunch Stixx

Nestlé Crunch Dark Stixx




1.Brynwood Partners to Sell Maker of Turtles





Balance Bar



The Balance Bar Logo, 2012

Balance Bar, sometimes styled as balance bar, is the brand name of a nutritional energy bar based on the 40-30-30 dietary principle, that is, a diet containing 40% carbohydrate, 30% protein and 30% dietary fat. The 40-30-30 nutritional philosophy was popularized by Dr. Barry Sears, a biochemist, and later expounded in his Zone diet books.


The product was first released in 1992. Since that time, the product line has expanded to include Balance Bar, Balance Gold, Balance Trail Mix, Balance Plus, Balance CarbWell, Balance Gold Crunch, Balance Outdoor, Balance Organic, Balance 100 Calories, Balance Bare, and 40-30-30 Balance Drink Mix.


Balance Bar is a subsidiary of NBTY.


Company history[]


The Balance Bar Company was founded in 1992 by Thomas Davidson and Richard Lamb, a windsurfing champion, Olympic judge and sporting goods manufacturer[1] who would later go on to found New Sun Nutrition. Davidson, Lamb and two other investors acquired rights to a bar based on Sears' zone diet.[2] The company was originally called Bio Foods Inc. and was located in Santa Barbara, California. Balance Bars were originally sold through natural food stores, and were introduced into mainstream stores in 1997.[3]


Sears was originally to have partnered with Lamb, but backed out of the deal and formed a competing company to sell BioZone bars and other products through multi-level marketing. In 1995, Sears' bestselling book about his nutrition concepts, The Zone, was published. Around the same time, several other authors published books advocating high-protein diets[4] and the nutrition bar business started to take off. Balance Bar sales hit $1.3 million in 1995. In 1999, just four years later sales reached $100.9 million.[5]


The company's speedy growth caught the attention of Kraft Foods, which purchased the company for $268 million ($19.40 per share) in January 2000 as part of a strategy to expand its product line to natural foods. Earlier that same week, Kraft had announced it would acquire Boca Burger. Kraft paid a 37% premium over Balance Bar's then-current trading price. Analysts cited Balance Bar's agreement to market a line of bars with weight loss firm Jenny Craig, Inc. as a factor that drove up the price. Another factor accounting for the premium may have been that Kraft's purchase was part of a rush by large food manufacturers such as General Mills, PepsiCo and the Adolph Coors Company to snap up well-established natural foods companies such as Cascadian Farm, Mother's Oatmeal and Blue Moon Beer respectively.[6] [7]


At the time, the deal was thought to be a winner for both sides, with Kraft picking up a well-established brand in a high-growth market category, and Balance Bar leveraging Kraft's resources for further growth.[8] However, the company languished under Kraft, and in December 2009 was purchased for an undisclosed amount by private equity firm Brynwood Partners, a firm known for buying orphan brands from large companies.


Balance Bar was "not financially material" to Kraft, said a Kraft spokesman at the time. In 2008, Kraft posted annual revenues of $42 billion.[9] Balance Bar posted revenues of $127 million, a 7% decline from the previous year. It slipped to third position in the category, with Clif Bar surpassing it in sales. Nestle's PowerBar held the top spot, with 2008 sales of $196 million[10]


The sale was seen as part of a larger restructuring effort by Kraft CEO Irene Rosenfeld to sell underperforming brands and refocus on Kraft's core of dairy and pizza products.[11] It also reflected a recognition that the nutrition bar category had matured. Competition stiffened as over 500 new bars launched in 2004 and 2005. New product launches fell off significantly in the following years, as did interest in the high-protein diet fad. However, Balance Bar retained a very loyal customer following that was attractive to Brynwood, which said at the time of the sale that it planned to increase marketing and new product innovation.[12][13]


In 2012, NBTY acquired Balance bar.[14]


External links[]

Official Balance bar Website




1. ^ "Balance Bar Company". Funding Universe http://www.fundinguniverse.com/company-histories/Balance-Bar-Company-Company-History.html

2. ^ Fulmer, Melinda (January 22, 2000). "Kraft to Buy Balance Bar for $268 Million". Los Angeles Times http://articles.latimes.com/2000/jan/22/business/fi-56411

3. ^ Fulmer, Melinda (Jan. 22, 2000) "Kraft to Buy Balance Bar for $268 Million". Los Angeles Times. http://articles.latimes.com/2000/jan/22/business/fi-56411

4. ^ "Balance Bar Company". Funding Universe.http://www.fundinguniverse.com/company-histories/Balance-Bar-Company-Company-History.html

5. ^ "Kraft Foods to Acquire Balance Bar" (Jan. 21, 2000) Business Wirehttp://findarticles.com/p/articles/mi_m0EIN/is_2000_Jan_21/ai_58825542/

6. ^ Koo, Carolyn (Jan. 21, 2000). "Balance Bar Shares Surge on Kraft Takeover". TheStreet.comhttp://www.thestreet.com/story/866776/balance-bar-shares-surge-on-kraft-takeover.html

7. ^ Helliker, Kevin (June 7, 2002) "General Mills Goes Incognito to Sell Cereal That's Organic" The Wall Street Journal.http://www.mindfully.org/Food/General-Mills-Cascadian-Farms7jun02.htm

8. ^ Koo, Carolyn (Jan. 21, 2000). "Balance Bar Shares Surge on Kraft Takeover".http://www.thestreet.com/story/866776/balance-bar-shares-surge-on-kraft-takeover.html

9. ^ "Brynwood partners buys Balance Bar from Kraft Foods". (Dec. 5, 2009). TradingMarkets.comhttp://www.tradingmarkets.com/.site/news/Stock%20News/2702675/

10. ^ "Kraft Foods Sells Balance Bar After Years of Stagnant Sales". (Dec. 1, 2009). nutritionbusinessjournal.comhttp://nutritionbusinessjournal.com/healthy-foods/news/kraft-food-balance-bar-sales-decline-nbj/

11. ^ "Brynwood partners buys Balance Bar from Kraft Foods". (Dec. 5, 2009). tradingmarkets.comhttp://www.tradingmarkets.com/.site/news/Stock%20News/2702675/

12. ^ Stone, Mike (Dec. 4, 2009). "Kraft Foods sells Balance Bar as sector saturates". nutraingredients-usa.comhttp://www.nutraingredients-usa.com/Industry/Kraft-Foods-sells-Balance-Bar-as-sector-saturates

13. ^ 'http://www.healthy-diets.co'

14. ^ NBTY buys Balance Bar Company


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Categories: Kraft Foods brands

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Richelieu Foods



Richelieu Foods

RichelieuFoods Logo.jpg




Private Label foods


1862 [1]


Braintree, Massachusetts, U.S.[1]

Key people

Robbie Jamieson, President




Centerview Partners

Number of employees

 675 (2012)



Richelieu Foods


Richelieu Foods is a private label food manufacturing company founded in 1862, headquartered in Randolph, Massachusetts, previously owned by investment group Brynwood Partners and owned since 2010 by investment group Centerview Partners LLC.


The company—which produces frozen pizza, salad dressing, sauces, marinades, condiments and deli salads to be marketed by other companies as their store brand or white label brand—manufactures over 50 million frozen pizzas[2] and more than 20 million finished crusts annually,[3] reporting more than $200 million in yearly sales.[2]


"Odds are good most people have tasted products made at Richelieu Foods... few people know the products... were made by the company."


Waterloo Cedar Falls Courier, WCFcourier.com, August 2006


Companies with private label items from Richelieu include Hy-Vee, Aldi, Save-A-Lot, Sam's Club,[4] Hannaford Brothers Co.,[2] BJ's Wholesale Club (Earth's Pride brand) and Shaw's Supermarkets (Culinary Circle brand).[2] The company's own brands have included Chef Antonio, Raveena's, Pizza Presto!, Grocer's Garden, Caterer's Collection, Oak Park, and Willow Farms.[5]


With approximately 675 employees,[2] Richelieu Foods operates four manufacturing facilities in Beaver Dam, Wisconsin (deli staples, e.g., potato salad, coleslaw, topping of pizza crusts), Washington Court House, Ohio (cold press pizza crusts),[4] Grundy Center, Iowa and Elk Grove Village, Illinois (sauces and dressings).


According to Hoover's, Richelieu Foods' average annual revenue per worker is about $900,000.[5]


Primary competitors include Frozen Specialties, Inc., Ralcorp Holdings, Inc. and Seneca Foods Corporation.[5] The company saw steady growth during the 2008-2010 recession, having a $40 million, or nearly 30 percent, increase in 2008 sales.[2]




The company was founded in 1862. By 1956, the company operated as Western Dressing Inc.[4] and made only salad dressing until 1988,[4] when it was sold to an investment group, Brynwood Partners of Greenwich, Connecticut, which was itself founded in 1984[6] and owns such other brands as Stella D'oro, Turtles,[7] and Balance Bar.[8]


In 1994, Richelieu focused on the contract packing and private label areas.[4] The Western Dressing brand was sold and eventually acquired by Unilever with Richelieu Foods packing the dressing until Unilever took it in-house eight years later, marketing it under the Wish Bone brand.[4]


In 2006, the company was named Pizza Manufacturer of the Year by Snack Food and Wholesale Bakery magazine.[3]


In 2008, the company acquired the "Sauces and Dressings" division of Sara Lee along with the Sara Lee manufacturing facility located in Elk Grove Village, Illinois.[6] The division manufactures salad dressing, mayonnaise, and barbecue sauce for national restaurant and foodservice distribution customers.


In 2010 the company was purchased from Brynwood Partners by Centerview Partners LLC.


See also[]

List of food companies

List of frozen food brands

Frozen and ready-to-bake pizzas




1.^  to: a b [1]

2.^  to: a b c d e f "There's new appetite for peddlers of cheap eats". Boston Business Journal, Feb 23, 2009, Lisa van der Pool. 23 February 2009.

3.^  to: a b "It Takes Two Working in tandem, Richelieu Foods’ pizza plants in Ohio and Wisconsin are a productivity powerhouse.". Refrigeratedfrozenfood.com.

4.^  to: a b c d e f "Richelieu experiences hiring boom, starts expansion". WCFcourier.com, RC Balaban, August 27, 2006.

5.^  to: a b c "Richelieu Foods Inc.". Hoovers, Inc.

6.^  to: a b "Richelieu Foods Acquires Sara Lee’s Sauces and Dressings Foodservice Business". Richelieu Foods Press Release, September 2, 2008.

7. ^ "Brynwood Partners V L.P. Acquires Turtles(R) Brand From Nestle". PRNewswire, 24 May 2007.

8. ^ "Private Equity Firm Buys Balance Bar Brand From Kraft Foods". Soyatech.com, Connecticut Post, December 6, 2009.


Categories: American pizza

Companies based in Massachusetts

Food companies of the United States

Food production companies of the United States

Frozen pizza brands

Randolph, Massachusetts

Salad dressings

1862 establishments in Massachusetts






Pearson's  Company



Pearson's  Company



Private company






P. Edward Pearson


Saint Paul, Minnesota

Key people

Larry Hassler

President. Michael Keller CEO[1]

Judith Johnston

EVP and COO[2]


See products section



US $40 Million[1]



Brynwood Partners



Number of employees






Pearson's  Company is an American chocolate and confectionery manufacturer headquartered in Saint Paul, Minnesota. Founded as a confectionery distribution firm in 1909, the company began to manufacture its own products in 1912. Originally a family-owned company, Pearson's experienced changes in ownership, acquisitions and product alterations in the 1960s and 1970s, before being purchased in 1989[2] and resold in 2011.


Pearson's products are produced on three production lines in the company’s Saint Paul plant. The company sells its Mint Patties, Salted Nut Roll and Bit-O-Honey nationally and its Nut Goodie and Bun Bars products in several Midwestern states. Measured by revenue, Pearson's is among the top 100 global confectionery companies.[3]




Contents  [hide]

1 History 1.1 Pearson family

1.2 Ownership changes

2 Products 2.1 Current products

2.2 Discontinued products 2.2.1 Seven Up Bar

2.2.2 Chicken Dinner Bar

2.2.3 Flurries

3 See also

4 Notes

5 Bibliography




Pearson family[]


Pearson's  Company was founded as a confectionery distribution firm in 1909 by P. Edward Pearson and his brothers, John and Oscar. Two more brothers, Waldemar and C. Fritz, joined the company several years later.[4] The five brothers determined manufacturing would be more profitable than distribution and, in 1912, introduced their first confection, the Nut Goodie.[5]


Pearson's grew and began manufacturing for other companies, including Whitmans and Planters. Pearson's introduced the Salted Nut Roll in 1933, at the height of The Great Depression.[5] The success of the Salted Nut Roll prompted other manufacturers to mimic the confection. Pearson's subsequently changed the roll's name to the Choo Choo Bar, to distinguish the product. The Choo Choo name, however, was not as successful, and the original name was restored with the Pearson's logo more prominently displayed.[4]


By the end of World War II, the Pearson brothers had dropped the distribution aspect of the business. The youngest brother, William Pearson, joined the family business in 1944, as did George Pearson, son of founder P. Edward Pearson. In 1951, Pearson's acquired the Trudeau  Company, which brought Mint Patties and the Seven Up bar to Pearson's product line. The company moved to a new manufacturing plant at its current address in 1959.[5] In 1962, Pearson’s acquired Milwaukee-based Sperry  Company, a company known for its Chicken Dinner Bar. Pearson's, however, sold Sperry  to the Schuler Chocolate Factory of Winona, Minnesota five years later.[6]


Ownership changes[]


The Pearson family sold the company in 1968 to ITT/Continental Baking, a New York firm. ITT/Continental Baking sold the company to an out-of-state confectionery partnership in 1979. During this time, sales declined due to problems with availability and product changes, such as a wrapper redesign and recipe change of the Nut Goodie.[4]


In 1985, the company was purchased by Larry Hassler and Judith Johnston, the current CEO and COO, respectively. The company’s previous owners had split up, causing the bank to offer the company in the leveraged buyout. The Nut Goodie's original wrapper and recipe were restored and, despite the loss of a label contract with General Mills to produce Nature Valley granola bars, which accounted for 1.4 million bars daily and 85 percent of the company's total tonnage, Pearson's became profitable again in December 1992.[2] In early 1998, Pearson's acquired the Bun Bar trademark from Clark Bar America. Pearson's introduced Flurries in 2004.[4]


In 2011, Pearson's was acquired by Brynwood Partners.[7]




Current products[]


Salted Nut Rolls and Mint Patties account for approximately 80 percent of the company’s sales; Nut Goodie and Bun Bars account for the remainder. Mint Patties are sold nationally and Salted Nut Rolls are available in approximately 60 percent of the company's outlets. The Bit-O-Honey brand was acquired from Nestle in 2013. In the Twin Cities, Salted Nut Rolls consistently rank number one or number three in sales.[2] Although the products are not sold internationally, the company is the 99th largest confectionery company in the world by revenue.[3]


Pearson's utilizes 200 tons of peanuts, 400 tons of sugar, 100 tons of chocolate and 350 tons of corn syrup per month. Products are produced in the company’s 130,000 sq ft (12,000 m2). plant on three production lines.[2] Current products include:





Bit-O-Honey 1924 Almond bits embedded in a honey-flavored taffy

Bun Bars 1998 Maple, vanilla or caramel center covered with chocolate and peanuts

Mint Patties 1951 Mint-flavored patty covered with dark chocolate

Nut Goodie 1912 Cluster with a maple-flavored center covered with chocolate and peanuts

Salted Nut Roll 1933 Roll of nougat covered with caramel and salted peanuts


Discontinued products[]


Seven Up Bar[]


The Seven Up Bar was a  bar comprising seven different chocolate "pillows", each filled with a different flavor. Flavors changed with the availability and popularity of ingredients, which included, among others, brazil nut, buttercream, butterscotch, caramel, cherry, coconut, fudge, mint, nougat and orange.[5] The high manufacturing costs and trademark issues with a soda manufacturer (The American Bottling Company, today Cadbury Schweppes), caused the bar to be retired in 1979.[8]


Chicken Dinner Bar[]


The Chicken Dinner Bar had been a product of the Sperry  Company, which was acquired by Pearson’s in 1962. The bar, introduced during The Great Depression, was so called in reference to President Herbert Hoover’s promise of “a chicken in every pot”.[9] The bar did not contain chicken or other poultry products, but was, rather, a chocolate-covered nut roll. Pearson’s discontinued the bar’s production after the acquisition.[8] Early TV commercials sang "Chick - Chick - Chick - Chick - Chicken Dinner" similar to, and in the cadence of a rooster crowing.




Flurries were chocolate mint fudge with a white coating that were introduced in 2004 and discontinued sometime later.


See also[]

Big Chocolate Cadbury Schweppes

The Hershey Company

Mars, Incorporated






1.^  to: a b c Manta. "Pearson  Company". Dun and Bradstreet, Inc. Retrieved 2008-01-01.

2.^  to: a b c d e Pacyniak, Bernard. "On A Roll". BNP Media. Retrieved 2008-01-01.[dead link]

3.^  to: a b Rogers, Paul (January 1, 2003). "Income generation gap. (Top 100 Global Confectionery Companies)".  Industry (The Gale Group, Inc.). Archived from the original on 2008-02-21. Retrieved 2008-03-19.

4.^  to: a b c d Pearson's  Company. "About Us". Archived from the original on June 28, 2007. Retrieved 2008-01-01.

5.^  to: a b c d Kimmerle, pp. 138–139

6. ^ Moskowitz, Dara (1998-12-23). "The Ghost of  Bars Past". City Pages. Retrieved 2008-01-01.

7. ^ "St. Paul's Pearson's  Co. sold". KARE-11. August 22, 2011.

8.^  to: a b Lewis, p. 68

9. ^ Hale, p. 55



Hale, James (2006). The Wonderful Wacky World of Marketingmobiles. Veloce Publishing Ltd. ISBN 1-84584-003-8.

Kimmerle, Beth (2003). : The Sweet History. Collectors Press, Inc. ISBN 1-888054-83-2.

Lewis, Matt (2004). Chocolate Bar. Running Press. ISBN 0-7624-1921-0.

Confectionery products of Pearson's  Company

Bun Bars ·

Mint Patties ·

Nut Goodie ·

Salted Nut Roll

Coordinates: 44°54′23″N 93°9′27″W

Categories:  bars

Chocolate companies

Companies based in Saint Paul, Minnesota

Confectionery companies of the United States

Companies established in 1909

Pearson's  Company brands


Nut Goodie



Nut Goodie


A Nut Goodie whole and split

Nut Goodie is a  bar manufactured by Pearson's  Company of Saint Paul, Minnesota and available in the United States. It is a concoction of chocolate, maple, and peanuts and is distantly related in construction to Pearson's Bun  bars. The Nut Goodie was once a 2 oz. bar and then shrunk to 1.75 oz., which has been its current size for the past 30 years.[1]


The Nut Goodie was introduced in 1912 as one of the first manufactured products of Pearson's  Company for the cost of 5¢. It went on to become one of the company's most successful products and is still available today, outlasting other Pearson's  bars like the Seven-Up Bar. At some point during its history the recipe and wrapper were slightly changed, but restored to the original recipe and wrapper when two Pearson's employees bought the company in 1985.[2]


Bonny Wolf, a weekend food commentator on National Public Radio, stated that "Nut Goodies are to Minnesota what Goldenberg's Peanut Chews are to Pennsylvania.[3] The Nut Goodie is known as "A Minnesota Classic".



1."Frequently Asked Questions" Pearson's  site. Retrieved on November 21, 2010

2."Pearson's History". United States: Pearson's. Retrieved 2010-11-21.

3.Wolf, Bonny. "Sweet Memories Of Nut Goodies Gone By." National Public Radio. May 31, 2009. Retrieved on August 4, 2009.


Confectionery products of Pearson's  Company

 Bun Bars ·

 Mint Patties ·

 Nut Goodie ·

 Salted Nut Roll


Categories:  bars

Pearson's  Company brands

Brand name food products stubs






Salted Nut Roll



Salted Nut Roll

A Salted Nut Roll split

Pearson's Salted Nut Roll is a  made by the Pearson's  Company of Saint Paul, Minnesota and is available in the Midwestern United States. It has a nougat center that is surrounded in a layer of caramel and then covered with salted Virginia peanuts. Pearson's use of reduced lactose whey is unique among nut roll manufacturers[citation needed] and makes this confection easier to digest for lactose-sensitive individuals. The Salted Nut Roll is available in a variety of sizes and has had chocolate-covered limited ions and there have been non-seasonal spin-off products such as the Salted Pecan Roll.


The Salted Nut Roll was introduced by Pearson's during the Great Depression, a year after the Pay Day bar, and entered into a market that included various types of nut roll candies. After the introduction the name was changed to the Choo Choo Bar to be distinguishable among competitors, but was eventually changed back.[1]




1."Pearson's History". United States: Pearson's. Retrieved 2010-11-21.


External links[]

 Blog review

Official product page

Confectionery products of Pearson's  Company

Bun Bars ·

Mint Patties ·

Nut Goodie ·

Salted Nut Roll

Categories:  bars


Brand name snack foods

1933 introductions





Bun Bars


The Bun Bar line

The Bun Bar line split, from left: caramel, maple and vanilla


A Bun Bar whole

Bun Bars are a line of  bars manufactured by Pearson's  Company of Saint Paul, Minnesota and available in the United States. Originally created in the 1920s by the Wayne Bun  Company and later bought out by Clark Bar,[1] Pearson's picked up the brand in 1998.[2] Pearson's acquired Bun Bars partially due to the similarities in manufacturing the Bun and their own Nut Goodie.[3] While the two products are very similar, they still have recipe and ingredient differences that make each unique.


Bun Bars have one of three flavored centers (maple, vanilla, or sea salt caramel) covered in unsalted peanuts and milk chocolate. When first bought by Pearson's in 1998, maple and vanilla flavors were available, and later caramel was added to the line up.[4] Despite the name, Bun Bars are not bars at all, but actually round, flat disks. In 2015, the caramel flavor was changed to sea salt caramel.




1. "Bun Bars history and review". United States: blog.net. Retrieved 2010-11-28.

2. "Bun Bars". United States: Pearson's. Retrieved 2010-11-28.

3. "Pearson's FAQ". United States: Pearson's. Retrieved 2010-11-28.

4. "Pearson's History". United States: Pearson's. Retrieved 2010-11-28.


External links[]

Pearson's  Company

 Blog review

Confectionery products of Pearson's  Company

 Bun Bars ·

 Mint Patties ·

 Nut Goodie ·

Salted Nut Roll






Current Bit-o-Honey wrapper

An unwrapped Bit-O-Honey

An old Bit-o-Honey wrapper, circa 1969


Bite-sized assortments of Bit-o-Honey

Bit-O-Honey is an American  product; it first appeared in 1924 and was made by the Schutter-Johnson Company of Chicago, Illinois. Bit-O-Honey was a new kind of  bar consisting of six pieces wrapped in waxed paper and then packaged in a cover wrapper. The  consists of almond bits embedded in a honey-flavored taffy, which makes for a long-chewing . Both a large bar and a small, bite-sized version are available for sale, the latter in bags of multiple units.


In 1969, Schutter-Johnson was merged into the Ward  Company of New York City, makers of other candies, including Chunky, Oh Henry!, and Raisinets. Between the mid- and late-1970s, a chocolate-flavored version called Bit-O-Chocolate was made, but this product was later dropped. Other spin-offs included Bit o' Licorice and Bit-O-Peanut Butter.


Bit-O-Honey and most of Ward's other brands were acquired by the Nestlé Company in 1984. In May of 2013, Nestlé sold the Bit-O-Honey brand to the Pearson's  Company of Saint Paul, Minnesota.


Bit-O-Honey is similar in style and packaging (single pieces) to Mary Jane made by Necco. Its ingredients as of 2013 are corn syrup, sugar, nonfat milk, hydrogenated coconut oil, almonds, honey, salt, egg whites, canola and/or safflower and/or palm oil, modified soy protein, natural flavor, TBHQ, and citric acid.


See also[]

Squirrel Nut Zippers

External links[]

"Nutritional Data"

"Wrapped Bulk  Ingredients"



Commons page

Categories:  bars

Almond dishes

1924 introductions

Confectionery stubs




Lincoln Snacks Company


Lincoln Snacks Company



Snack food




Sandoz-Wander, Inc.


Lincoln, Nebraska, United States

Key people

Jeffrey Dunn

President and CEO


See products section



US$45 Million (2006)


Number of employees


The Lincoln Snacks Company (or Lincoln Snacks) was a manufacturer of caramelized popcorn and popcorn/nut mixes. Lincoln Snacks’ products are produced in Lincoln, Nebraska and sold nationally under the Poppycock, Fiddle Faddle and Screaming Yellow Zonkers (discontinued) brand names. Lincoln Snacks became a subsidiary of ConAgra Foods, Inc. on September 7, 2007.[1]




Contents  [hide]

1 History 1.1 Wander years

1.2 Ownership changes

2 Operations 2.1 Manufacturing

2.2 Marketing and distribution

3 Products 3.1 Poppycock

3.2 Fiddle Faddle

3.3 Screaming Yellow Zonkers

4 See also

5 Notes

6 Bibliography




Wander years[]


The Lincoln Snacks Company has roots in the Wander Company, a Swiss firm founded in Berne in 1865, which manufactured Ovaltine in Villa Park, Illinois. In 1960, Wander bought the rights to Poppycock, a snack consisting of caramelized popcorn and nuts, from Harold Vair, a Detroit  shop owner.[2] In 1968, Wander merged with Sandoz Nutrition Corporation, a division of Sandoz, to form Sandoz-Wander, Inc. (which is today the pharmaceutical company Novartis). Poppycock production was moved from Villa Park to Lincoln, Nebraska and the Lincoln Snacks Company was created as an operating division of Sandoz-Warner.[3]


Ownership changes[]


In February 1992, Sandoz-Wander announced intentions to sell their Lincoln Snacks division due to a decline in net sales. On August 31, 1992, Lincoln Snacks was acquired by Noel Group, Inc., a public buyout firm. Lincoln Snacks’ name was changed to Lincoln Foods Inc. and sales, marketing and administrative headquarters were relocated to Stamford, Connecticut; the manufacturing plant remained in Lincoln, Nebraska. On March 15, 1993, Lincoln Foods acquired Carousel Nut Products, Inc., an Owensboro, Kentucky producer of roasted, raw and mixed nuts. Carousel's operations were merged with the Lincoln plant in 1994.[4] That same year, Lincoln Foods had an initial public offering of 2.15 million shares and began trading under "SNAX" on the NASDAQ stock exchange.


The board of directors of Noel Group approved a "plan of complete liquidation and dissolution" in 1997.[3] In June 1998, however, Brynwood Partners purchased a controlling interest in Lincoln Foods.[4] In 2004, Willis Stein & Partners, a Chicago private-equity firm, purchased Lincoln Foods as well as Jays Foods, Inc., another snack food manufacturer, and created Ubiquity Brands as a parent company. Ubiquity Brands also reverted Lincoln Foods' name to Lincoln Snacks Company. On September 7, 2007, Lincoln Snacks was purchased by Conagra Foods, Inc. for approximately $50 million in cash.[5] Lincoln Snacks now reports to ConAgra's snack foods division headquartered in Edina, Minnesota.[1][6]






Lincoln Snacks manufactures and packages all of its products at its Lincoln, Nebraska manufacturing facility. The facility was constructed in 1968 and is a 74,000-square-foot (6,900 m2) one-story building on a 10.75-acre (43,500 m2) site. Approximately 67,000 square feet (6,200 m2) is dedicated to production with the remaining 7,000 square feet (650 m2) being utilized for administration. Lincoln Snacks' 66,500-square-foot (6,180 m2) warehousing facility is located in Lincoln.


Marketing and distribution[]


On July 17, 1995, Lincoln Snacks granted Planters Company, a unit of Nabisco, Inc., the exclusive distribution of Fiddle Faddle and Screaming Yellow Zonkers products. On July 11, 1997 Lincoln Snacks entered another agreement with Nabisco, Inc. which granted Lincoln Snacks the right to use Planters’ trademarks in the marketing of Fiddle Faddle. On May 1, 1997, however, Lincoln Snacks resumed marketing and distributing Screaming Yellow Zonkers.






Main article: Poppycock


Poppycock was invented by Harold Vair in the 1950s as a snack to accompany him on road trips.[2] The "original" Poppycock is a "premium priced" product[4] and contains popcorn, almonds and pecans covered in a /caramel glaze. Additional Varieties include:[7]

Cashew Lovers – Almonds and pecans of "original" variety replaced by cashews; introduced in 1999

Chocolate Lovers – "Original" variety with chocolate drizzling; introduced in 2000

Pecan delight – Almonds of "original" variety replaced by pralines; introduced in 2001

Indulgence - Various flavor and nut combinations marketed towards women;[8] introduced in 2007


Fiddle Faddle[]


Main article: Fiddle Faddle


Fiddle Faddle was introduced in 1967 as a "moderately priced" product.[4] Fiddle Faddle consists of popcorn and peanuts covered in either the "original" caramel glaze or a "butter toffee" glaze. The original Fiddle Faddle box was the first snack box to feature a carrying handle.[9]


Screaming Yellow Zonkers[]


Main article: Screaming Yellow Zonkers


Screaming Yellow Zonkers is popcorn with a sugary yellow glaze. Screaming Yellow Zonkers was introduced in 1969[2] as a nut-free alternative to existing caramelized popcorn products.[10] Allan Katz was the creator of the original box and ad campaign.[11] Screaming Yellow Zonkers was featured on the Food Network show Unwrapped in 2002,[12] but has since been discontinued.[13]


See also[]


ConAgra products:

Act II Popcorn

Crunch 'n Munch

Orville Redenbacher's Popcorn

Similar Products:

Cracker Jack




1.^  to: a b ConAgra Foods, Inc. (September 7, 2007). "ConAgra Foods Strengthens Brand Portfolio Through Acquisition of Lincoln Snacks". ConAgra Foods, Inc. Retrieved 2007-11-26.

2.^  to: a b c Lincoln Snacks Company. "About Lincoln Snacks". Lincoln Snacks Company. Retrieved 2007-11-26.

3.^  to: a b Funding Universe. "Lincoln Snacks Company". The Gale Group, Inc. Retrieved 2007-11-26.

4.^  to: a b c d SEC: Lincoln Snacks Company Form 10-K 2000 (Retrieved November 26, 2007)

5. ^ SEC: ConAgra Foods, Inc. Form 10-Q 2007-10-03 (Retrieved November 27, 2007)

6. ^ Jackson

7. ^ Lincoln Snacks: Poppycock (Retrieved November 26, 2007)

8. ^ Segal

9. ^ Lincoln Snacks: Fiddle Faddle (Retrieved November 26, 2007)

10. ^ Lincoln Snacks: Screaming Yellow Zonkers (Retrieved November 26, 2007)

11. ^ St. John

12. ^ Television Food Network, G.P. (2001). "Unwrapped Source List". Television Food Network, G.P. Retrieved 2007-11-26.

13. ^ Piersol



Jackson, Cheryl V. (September 12, 2007). "ConAgra buys Lincoln Snacks". Chicago Sun-Times.

Piersol, Richard (September 6, 2007). "ConAgra buys Lincoln Snacks, Screaming Yellow legacy". Lincoln Journal Star.

Segal, David (January 2, 2007). "U.S. Snackocracy on a Quest for the Next Flavor to Savor". The Washington Post.

St. John, Robert (February 16, 2006). "St. John: Screaming Yellow Zonkers Revisited". The Meridian Star.






ConAgra Foods

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Categories: Companies based in Lincoln, Nebraska

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Snack companies of the United States




Fiddle Faddle


Fiddle Faddle (2669213815).jpg

For the musical composition, see Fiddle Faddle (musical composition).


Fiddle Faddle is -coated popcorn produced by ConAgra Foods.[1][2] Introduced in 1967, the snack is commonly found in discount and drug stores.[3] Fiddle Faddle consists of popped popcorn covered with either caramel or butter toffee and mixed with peanuts.[4]


See also[]

Portal icon Food portal

Cracker Jack

Screaming Yellow Zonkers


Crunch 'n Munch


List of popcorn brands

Lolly Gobble Bliss Bombs

Lincoln Snacks Company




1. ^ ConAgra Foods, Inc. (September 7, 2007). "ConAgra Foods Strengthens Brand Portfolio Through Acquisition of Lincoln Snacks". ConAgra Foods, Inc. Retrieved 2007-11-26.

2. ^ "Conagra Foods, Inc., Omaha, NE, acquired Chicago-based LINCOLN SNACKS, a popcorn snacks manufacturer whose brands include Poppycock and Fiddle Faddle and various retailers' private label products". The Food Institute Report via HighBeam Research. 1999. Retrieved 2 June 2012.(subscription required)

3. ^ Cheryl V. Jackson (12 September 2007). "ConAgra buys Lincoln Snacks; Chicago company sells maker of Poppycock". Chicago Sun-Times via HighBeam Research. Retrieved 2 June 2012.(subscription required)

4. ^ SEC: Lincoln Snacks Company Form 10-K 2000 (Retrieved November 26, 2007)


ConAgra Foods

Popcorn brands


Stub icon This brand-name food or drink product–related article is a stub. You can help Wikipedia by expanding it.

Categories: Brand name snack foods


Popcorn brands

Brand name confectionery

Products introduced in 1967

ConAgra Foods brands

Brand name food products stubs


Screaming Yellow Zonkers


Screaming Yellow Zonkers box

Screaming Yellow Zonkers is a snack food, first produced by Lincoln Snacks in the USA in the 1960s. Screaming Yellow Zonkers are popcorn with a yellow sugary glaze, in a black box.


In 1968 Lincoln Snacks had developed a product similar to their other popcorn products, Fiddle-Faddle and Poppycock. At the time they had no name for it and no concept for promoting it. Lincoln Snacks executives went to Chicago and opened the door to the major ad agencies to pitch their ideas. A small, boutique agency, Hurvis, Binzer & Churchill won the account by naming the product "Screaming Yellow Zonkers and presenting it in a black package with "crazy" copy and illustrations on every panel. Lincoln Snacks asserts that SYZs were the first food item to be packaged in black.[citation needed]


The box contained humorous copy, such as suggestions about what to do with Screaming Yellow Zonkers, or that 8 oz. (226g) = 1/4,409 of a metric ton. (This comic content was provided by Allan Katz and Howie Kraków who wrote the copy on the first several boxes, and the award-winning TV and radio campaigns.) The box was designed by Rollin Binzer, co-owner and creative director of HBC.


Zonkers were geared toward those who enjoy sweetened popcorn without nuts, as opposed to products like Cracker Jack. Screaming Yellow Zonkers were kosher, but did contain dairy products.


While the front of the package was simple and understated, the rest of the Zonkers box was completely covered with absurdist copy, accompanied by illustrations, informing the reader everything from “how to wash Zonkers” to “how to mate them”. The bottom of the box explained how to determine if it were indeed the bottom: “Open the top, and turn the box upside down. If the Zonkers fall out, this is the bottom. If they fall up, this is the top. If nothing happens, this box is empty.”


World-class illustrators became a part of the Zonkers phenomenon. Airbrush artist Charlie White illustrated the front of the Circus box while Seymour Chwast’s work decorated the rest. White also illustrated a giant Zonkers circus poster, inspired by more of Katz’s copy. The poster was offered on the circus box for “$2.95 to include shipping, handling, and profit.” The circus box ended up being displayed in the Louvre in Paris.[citation needed]


The product was discontinued after ConAgra acquired Lincoln Foods in 2007.[1] However, as of May 2012, Con Agra is producing them on a limited ion basis at Walgreens drug store.[2]


See also[]

Portal icon Food portal

Crunch 'n Munch

Fiddle Faddle


List of brand name snack foods

List of popcorn brands

Lolly Gobble Bliss Bombs

Pink Popcorn





1.Piersol, Richard (5 September 2007). "ConAgra buys Lincoln Snacks, Screaming Yellow legacy". Lincoln Journal Star. Retrieved 8 June 2015.

2. "The Return of Screaming Yellow Zonkers". retroist.com. May 8, 2012.


External links[]

Screaming Yellow Zonkers box art

Categories: Brand name snack foods

Popcorn brands

1960 introductions

Discontinued products






Poppycock is a brand of candied popcorn. Though it is marketed in a variety of combinations, the original mixture consists of clusters of popcorn, almonds, and pecans covered in a  glaze. Other specialty combinations include mixtures with emphasis on cashews, chocolate, and pecans.[1]




Contents  [hide]

1 History

2 See also

3 References

4 External links





The history of Poppycock is uncertain. According to Lincoln Snacks, Poppycock was invented by Howard Vair in the 1950s as a snack to accompany him on road trips.[2] In 1960, Wander, a Swiss company, bought the rights to Poppycock and moved production to their Villa Park, Illinois, facility.[2]


However in 1969, a snack matching the description of Poppycock was patented by Arnold Rebane, who worked for the Wander Company.[3]


In 1991, the Lincoln Snacks Company acquired Poppycock[2] and in On September 7, 2007, Lincoln Snacks was purchased by ConAgra Foods, the current Poppycock distributor. The product is also now cross-branded with the Orville Redenbacher's name.


See also[]

Portal icon Food portal

Cracker Jack

Fiddle Faddle

Crunch 'n Munch

List of popcorn brands

Lolly Gobble Bliss Bombs


Look up poppycock in Wiktionary, the free dictionary.




1.Poppycock flavors from Poppycock website

2. a b c "Lincoln Snacks official Poppycock History". Lincoln Snacks. Archived from the original on 9 February 2005.

3."Patent for snack matching the description of Poppycock". US Patent Office. Retrieved 15 November 2010.



Stella D'oro



For the yellow daylily cultivar, "Stella D'Oro" ( a.k.a. "Stella de Oro"), see Daylily#Cultivars.

The since-closed factory in the Bronx

Stella D'oro is a brand of cookies and breadsticks owned by Snyder's-Lance. Stella D'oro means "star of gold" in Italian, and the cookies are inspired by Italian baking. Its products include breadsticks, Swiss Fudge and other cookies, biscotti, and their S-shaped breakfast treats.[1]


The Stella D'oro Biscuit Company was established in 1930 by Italian immigrant Joseph Kresivich. The family also operated a restaurant next door to its manufacturing facility on West 237th Street at the north end of Kingsbridge in the Bronx, New York City.[2] In 1992 the family sold the business for $100 million[3] to Nabisco, which became part of Kraft Foods in 2000.[2] In 2006, Kraft sold Stella D'oro to a private equity firm, Brynwood Partners,[4] for $17.5 million.[3] Brynwood in turn sold the company to Lance [5] in 2009 for $23.9 million.[6]




Contents  [hide]

1 History 1.1 Buyout, strike and closing

2 Operations

3 References

4 External links





Joseph Kresivich, an immigrant from Trieste, Italy, began working in New York City bakeries after his arrival in the U.S. in 1922, and developed his own recipes. He married his wife, Angela, "an expert baker in her own right" in 1928. The two later founded the Stella D'Oro bakery, which evolved into the Stella D'oro Biscuit Company.[7] The biscuits produced were less sweet than other Italian baked goods and marketed as an accompaniment to coffee and tea. Early on they made their cookies "parve" (with neither meat nor dairy products), which appealed to a large and loyal New York kosher market. This early success led the company to relocate to a building at 237th and Broadway, in the Kingsbridge section of the Bronx.[8] Felice L. (Phil) Zambetti later became the company's CEO.[9]


Buyout, strike and closing[]


In 2006, Brynwood Partners bought the Stella D'oro Biscuit Co. from Kraft Foods, Inc. (now Mondelēz International) .[4][10] On August 14, 2008, two weeks after their contract expired, 138 workers of the Bakery, Confectionery, Tobacco Workers and Grain Millers' International Union, Local 50, went on strike citing proposed pay and benefit cuts, and later picketed the company's attempt to bring in replacement workers.[11][12][13][14]


After more than 11 months of striking by its workers, the company was ordered by the National Labor Relations Board to reinstate the workers, give them back pay, and restart collective bargaining.[15] That same month, the company announced it would close its facility.[16] In September 2009, Brynwood announced the sale of Stella D'oro to Lance, a large manufacturer of snack foods, which intended to relocate Stella D'Oro's production to a non-union facility in Ashland, Ohio.[3][17]


Brynwood earned negative attention for its role in the work stoppage and sale of Stella D'oro, including a reference in an op-ed piece by the AFL-CIO's Richard Trumka, published in The Wall Street Journal in April 2010.[18]



Longtime Bronx bakery for sale

On September 8, 2009, Lance announced it was purchasing the Stella D'oro brand as well as certain manufacturing equipment and inventory. It thereafter began manufacturing Stella D'oro products in Lance's Ashland, Ohio, bakery. The Bronx manufacturing location, which was not included in the sale, closed after the sale, and was demolished in spring 2012.


In early September 2010, a 2 to 1 ruling by the National Labor Relations Board affirmed the June 2009 decision of an administrative law judge that Stella D'oro violated federal labor law by refusing to furnish detailed financial statements to the workers' union to support claims of needing contract concessions to survive. The board ordered the company to furnish back pay with interest, as well as benefits for the two-month period after employees offered to return to work in May 2009, and before the company took them back in July.[19] On March 28, 2013, the Second Circuit Court of Appeals reversed the NLRB's decision, finding that Stella D'oro had not violated any federal labor law.[20]




Stella D'oro's bakery was located on West 237th Street at the north end of Kingsbridge in the Bronx, New York City, but this was closed in October 2009 after disputes with labor unions and not included in the sale to Lance.[21] By late December 2006, the company had moved part of its manufacturing and cookie production to New Jersey.[citation needed]


The company's Swiss fudge cookies being made without milk or butter, Stella D'oro has a devoted following among Orthodox Jews who follow Jewish dietary guidelines.[2] The cookies are nicknamed shtreimels, the Yiddish term for round fur hats worn on the Sabbath by some Hasidic Jews, and are pareve, a category of kosher food that contains neither meat nor dairy ingredients.[22]


After buying the company, Kraft removed the pareve designation from Stella D'oro's baked products, but returned it after declining sales and complaints.[22]




1. ^ "Stella D'oro Introduces 100 Calorie Breakfast Treats" (Press release). Stella D'oro Company via Reuters. 2008-01-16. Retrieved 2009-08-30.. WebCitation archive.

2.^  to: a b c Santora, Marc (2008-12-26). "No Sweets When Striking the Cookie Factory". The New York Times. Retrieved 2009-08-30.

3.^  to: a b c "A Last Batch at a Bakery in the Bronx". The New York Times, October 6, 2009

4.^  to: a b Fishman-Lapin, Julie (2006-02-08). "Brynwood completes acquisition of Stella D'oro". Greenwich Time. Retrieved 2009-08-30. (complete article requires subscription)

5. ^ NY times, Oct 2009 Sale to Lance

6. ^ Lance, Annual Report 2009

7. ^ Stella D'Oro: History (official site)

8. ^ Frazier, Ian (6 February 2012). "Out of the Bronx". The New Yorker. Retrieved 16 July 2012.

9. ^ "Paid Notice: Deaths: Zambetti, Felice L. (Phil)", The New York Times, February 5, 2008

10. ^ Reyes, Sonia. "Kraft Says Arrivederci to Stella D'Oro". Billboard, n.d.

11. ^ Lee, Jennifer 8. (July 6, 2009). "Stella D'oro Factory to Close in October". The New York Times.

12. ^ Koshman, John (May 10, 2009). "Not the Original Recipe". New York Post.

13. ^ "Buyer Said to Emerge for Brynwood’s Stella D'Oro". The New York Times. August 21, 2009.

14. ^ Santora, Marc (December 26, 2008). "No Sweets When Striking the Cookie Factory". The New York Times.

15. ^ "Bronx Cookie Company Ordered To Take Back Striking Workers", NY1, July 1, 2009. WebCitation archive.

16. ^ Lee, Richard (September 1, 2009). "Brynwood considers options for Stella D'oro". Greenwich Time.

17. ^ "Stella D'Oro Protesters Lean on Goldman Sachs". Daily News, September 29, 2009

18. ^ Trumka, Richard (April 13, 2010). "It's Time to Restrict Private Equity, Too often employees are the losers in leveraged buyouts (Op-Ed)". The Wall Street Journal.

19. ^ Massey, Daniel. "A Bittersweet Win for Former Stella D'Oro Workers", Crain's New York Business, September 8, 2010. WebCitation archive.

20. ^ http://www.ca2.uscourts.gov/decisions/isysquery/dbc7a876-dc49-4cd9-aea6-6a9e526e88cf/11/doc/10-3709_complete_opn.pdf

21. ^ "Stella D'Oro Factory To Close Down", NY1, July 7, 2009. WebCitation archive.

22.^  to: a b Berger, Joseph (2003-01-12). "Of Milk and Cookies, or How Orthodox Jews Saved an Italian Recipe". The New York Times. Retrieved 2009-08-30.


External links[]

Stella D'Oro (corporate website)

No Contract, No Cookies: The Stella D'Oro Strike at the Internet Movie Database


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