The History of the Canels SA Company



Canel's S.A. de C.V. manufactures confectionary products. Its products include hot and sour jelly beans, bubble gums, coated gum boxes, coated and non coated chewing gums, bites, milk caramel and hard lollipops, hard candies, milk and caramel candies, soft candies, jars, and marshmallow products, as well as cough tablets, including peppermint products. The company was founded in 1925 and is based in San Luis Potosí, Mexico.


Have Canel's exports experienced a continuous growth and expansion During the last decades.


However, our origins in the international markets go back to the early 40's, When Canel's started manufacturing chewing gum Primarily exported to the USA During the Second World War.


As part of our internationalization process, in 1995, Canel's USA was established in Texas to lead the sales and distribution of Canel's product in the growing Hispanic Market.


Today, Canel's is the Top Selling Mexican chewing gum brand in the USA and our products are currently are exported to more than 20 Countries worldwide including: Guatemala, El Salvador, Honduras, Costa Rica, Spain, Germany, Israel, Algeria and Australia entre otros.


In Addition, Given the wide experience in gum manufacturing, the availability of production capabilities and the flexibility to adapt and Develop new products, Canel's offers Co-Manufacturing and Co-Packaging services.


Canel's is a group of Mexican companies That originated in 1925. Since Then, CANEL'S GROUP has enjoyed the reputation of providing excellence in customer satisfaction by offering high quality confectionery products.  Canel's is an innovative company, dedicated to the Continuing development of confectionary products.  The company's main objective is to take STI prestigious status and national leadership ITS beyond national borders.  In 1990, Canel's became a leader in the national market, and has since held esta position.  Primarily ULTRA is dedicated to the manufacture of breath mints, as well as soft and hard candies, gummies, cremes, and fresh breath products.  The vaquita These products are Nationally Recognized and include milk caramel chew and hard candies, toffees, lollipops, and a caramel spread called "Caramel."  This is a product line created from cow's milk.


Canel's USA.  Exports of CANEL'S ULTRA, and the vaquita products Have Greatly Increased in the last few decades.  In 1995, Canel's USA was established in Texas to lead the sales and distribution of confectionary products in the US market.  Canel's USA is supported by a network of Sales Representatives, key distributors and brokers.  The volume of sales generated by esta market Illustrates the Importance of Meeting the Increasing demand of Both the Hispanic and American consumer in the USA.


Started in 1985, Canel's Cycling Team has an outstanding reputation for ITS participation in national and world events.  It is the best Mexican team with 25 years of uninterrupted competition sponsored by Canel's.  Canel's Cycling Team is today the greatest reference of Mexican cycling with a solid trajectory and a harvest of truly Important national and international victories.  The members Annually Participate in more than 100 days of official competition Their bikes and ride an average of 280,000 kilometers in training and competitions each season.  THROUGHOUT These Years, Canel's Cycling Team has competed in more than 20 Countries of America and Europe, Reaffirming itself as the team with the greatest future in cycling by Mexican Obtaining multiple victories


Considered the best team of Nascar Racing in Mexico, thanks to the work of STI directors During more than two Decades of work seeking excellence year after year Within the national Sports car racing.  In the last years, Team GP has not only raced cars, but Also Has Been Considered as the best motors in preparing for competition, thanks to the sophisticated equipment in Their facilities and the excellent personalized TEAM GP've Had the presence of many brands THROUGHOUT These years, but Canels has-been the main one and has not stopped supporting the sports car racing a single year, Both in our country and abroad.  THROUGHOUT This long journey, a great number of victories Have Been Achieved, Placing the Team as one of the best of the history.  In 2012 NASCAR Championship Series was the last achievement.

























From Wikipedia, the free encyclopedia


Founded in 1996, ConMéxico (Consejo Mexicano de la Industria de Productos de Consumo A.C.) is a group formed by the biggest companies in Mexico, such as Grupo Alpura, Coca-Cola, Grupo FEMSA, Gruma Grupo Bimbo, Philip Morris, Grupo Modelo, PepsiCo, Nestlé, and Unilever.


As it states in its homepage:

ConMéxico proposes to foster a better relation with providers, clients and authorities to strength the industry.

It was formed to solve common problems of their partners.




The members that form ConMéxico are:


Alegro Internacional (Sonrics)

Bacardí y Compañía, S.A. de C.V.

Barcel, S.A. de C.V.

Bimbo, S.A. de C.V.

British American Tobacco México, S.A. de C.V.

Cadbury Adams México, S. de R.L. de C.V.

Cadbury Schweppes, S. de R.L. de C.V.

Campbell's de México, S.A. de C.V.

Canel's, S.A. de C.V.

Casa Cuervo, S.A. de C.V.

Cervecería Cuauhtémoc Moctezuma, S.A. de C.V.

Clorox de México

Coca-Cola de México

Colgate-Palmolive, S.A. de C.V.

Compañía Procter & Gamble de México, S. de R.L. de C.V.

Conagra Foods México, S.A. de C.V.

Conservas La Costeña, S.A. de C.V.

Corfuerte, S.A. de C.V.

Gillette de México, S.A. de C.V.

Grupo Alpura, S.A. de C.V.

Grupo Bafar, S.A. de C.V.

Grupo Danone de México, S.A. de C.V.

Grupo Gamesa, S. de R.L. de C.V.

Grupo Industrial Lala, S.A. de C.V.

Grupo Jumex, S.A. de C.V.

Grupo Maseca, S.A. de C.V.

Grupo Modelo, S.A. de C.V.

Herdez, S.A. de C.V.

Industrias AlEn, S.A. de C.V.

Industrias Vinícolas Pedro Domecq, S.A. de C.V.

Jugos del Valle

Kellogg de México, S. de R.L. de C.V.

Masterfoods México

Nestlé México, S.A. de C.V.

PepsiCo de México, S.A. de C.V.

Philip Morris México, S.A. de C.V.

Productos Gerber, S.A. de C.V.

Productos Kraft, S. de R.L. de C.V.

Productos Gatorade de México, S. de R.L. de C.V.

S.C. Johnson and Son, S.A. de C.V.

Sabritas, S. de R.L. de C.V.

Sara Lee Branded Apparel México

Sigma Alimentos Corporativo, S.A. de C.V.

Unilever de México, S.A. de C.V.

Wrigley México, S. de R.L. de C.V.




It has already entered into two issues, the first one being that it stood against COFEPRIS, that pressured tobacco and alcoholic companies into paying an amount that would be destined to the Secretaría de Salud (Health Bureau) to prevent and treat diseases provoked by tobacco or alcohol.


ConMéxico also opposed the creation of Sinergia. In 2001, three retail companies, Gigante, Soriana and Commercial Mexicana tried to form an association (Sinergia) trying to have a bigger buy volume (to get a lower price) and in that way compete with Wal-Mart.


But the CFC (Comisión Federal de Competencia, Federal Competition Commission) voted against the Sinergia group, because "it was a monopolic practice". Sinergia argued that it wasn't going to have fixed prices, just wanted to unite to create a bigger sales volume.


What is argued here is that the industries that conform ConMéxico are semi-monopolist, and that's what they were accusing Sinergia of.


Taken from La Jornada newspaper:


"A report by ACNielsen, reveals that, for example, transnational Uniliever holds 40 per cent of the deodorant market, or 75% of consommes and 81 per cent of margarines. Another case: Procter and Gamble has 50 per cent of the detergent sales in supermarkets and 31 per cent in shampoos. Kimberly has 56 per cent of the diaper market and 47.7 per cent of the higienic paper. Nestlé, holds 81 per cent of the soluble coffee market, and 91.8 per cent of powder milk."



This page was last modified on 19 July 2015, at 05:16.

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