The History of Lambertz Gro


Early History of the "Urgründung" until 1860, connecting Christian Geller-Henry Lambertz, introduction of the sun emblem on products: This article or section the following important information is missing

Aachener Printen and Chocolate Factory Henry Lambertz GmbH & Co. KG

Logo of the Lambertz Gro 

Legal form

GmbH & Co. KG 


September 15, 1688 (Urgründung) [1]

July 8, 1899 [2] (entry of the name patent)


Aachen, North Rhine-Westphalia 


Owner:  Hermann Bühlbecker

Managing Director:

Stephan Berens

Marcus Dominic Hauck


4000 [3] 


EUR 620 million (2014/15) [4] 


Food industry 




Display 1874


Historical Print Dose

The Aachener Printen and Chocolate Factory Henry Lambertz GmbH & Co. KG (Lambertz Gro) is one of the leading German manufacturers of bakery products and the world market leader in autumn and Christmas cookies. [5] Your name goes to the baker and confectioner Henry Lambertz back , the operation through its new creations mid-19th century to the purveyors led.  The Lambertz Gro sells its products both on the technical and food trade and predominantly via discounters, and here each about half full with equity and brand names.  The extensive assortment of the company includes among other chocolate products, Florentine, pastry mixes, dry baked goods, filled waffle products, finished cakes, chocolates and marzipan and nougat products.  In addition, seasonal items, which account for about half of the total production, such as Aachener Printen, Christmas stollen, gingerbread products, dominoes, cinnamon, ginger nuts and biscuits.  Besides, even organic products and Vital biscuits for wellness, fitness and diet have been included in the range. [6]


index  [Verbergen]



 3 Sustainability Seal

 4 Sponsorship

 5 Awards (selection)

 6 Movies

 7 Literature

 8 Web Links

 9 References



History []


The origins of the company date back to the "Urgründer" Zacharias Kreinsz, which won the concession in 1688, the house market 7 in Aachen to set  a bakery.  This house was known at that time as a house for green shield and was later renamed in Haus zur Sonne.  In 1831, the out let Erkelenz originating confectioner Johann Werner Lambertz [7] in Aachen down, his son Henry Lambertz after training in his father's business and education in the Belgian Huy, in particular in the field of Printen and chocolate making, finally in 1860 the house to the sun on the market 7 took over, where previously the fine bakery and confectionery of the now gone into retirement Franz Fromm had been. [8] Here Lambertz produced now all kinds of confectionery and chocolates, dragees, jelly, desserts and preserved fruits, and syrs, liqueurs and punch essences and especially Printen.  This former Gebildbrot from the room Dinant called in Belgium, "Couques de Dinant", originally by migrant workers, especially the copper bat, spread.  Since the continental blockade this Gebildbrot was instead of cane sugar, which was no longer to have on the market, brown sugar and sugar beet molasses have been added, resulting in a correspondingly darker, rougher, tougher and more difficult malleable dough.  This dough but had the advantage of being able to easily be factory-formed and made.  This makes these Printenart appropriated [9] much better to shipping and thus the development of new Printen markets. [10] Having already in 1820 the list of ingredients by adding, among others, cinnamon, anise, cloves, green cardamom, coriander, allspice, but also orange peel and ginger had been changed, which had led to the development of the herbal Printe, Henry Lambertz started from 1860 in its operation with the production of chocolate and now created the chocolate Printe.


By no later than 1872, the company was honored by three noble families entitled purveyor, after he had, inter alia, the Belgian, Dutch and Prussian royal family regularly splied with its products.  The sun emblem of the house has now been adopted as a company logo.  Lambertz expanded its range to include English Biscuits, domestic and foreign liquors and Medicinal Tokayer.  In 1874 the plant was equipped with a steam engine and 1876 was a branch on the Friedrich-Wilhelm-Platz 10. [11]


 Due to a severe gallbladder disease Henry Lambertz decided by notarial effect from 16 September 1878 to sell its operation in the house to the sun at the former brewer Christian Geller (1829-1914), [12] a relative from a branch of the Lambertz family.  In 1895, his sons Wilhelm (1867-1939) and Joseph Geller (1869-1918) went into management.  One year after Henry Lambertz's death in 1899, the company was "Henry Lambertz" continued under the sole company name, on 8 July 1899 as a protected word mark at the German Patent and Trademark Office applied for and registered on October 4, 1899, classified under and confectionery baked goods of all kinds. [13] The term "purveyor" could be taken over by Geller. [14] The overall operation were at this time in addition to the headquarters in the market with the rear access in the Augustinergasse in which there was also the factory, nor the branch at Friedrich-Wilhelm-Platz and another on Dahmengraben 16. In 1900 a new plant emerged, inter alia, on Bergdriesch 6/12 in Aachen. [15] After the considerable destruction in the Second World War was the whole company of the studied economist Karl F. Kittelberger who had William Geller's daughter Paula (1898-1984) and inherits the company got married and in the meantime taken over the management, on Bergdriesch rebuilt. [16] the early 1960s moved Kittelberger the company again and taught now in Aachener district Laurensberg in Borchersstraße valid until today a headquarters.  Lambertz was at that time still a pure print manufacturer and splied exclusively specialist shops, which the company's survival was at risk in the long term.



Domino production plant Lambertz

A major fire in 1977 caused a massive economic slump addition.


Just one year earlier was Kittel Bergers nephew, Hermann Bühlbecker, joined as Executive Assistant to the corporate management and finally took over in 1978 in the wake of his uncle the overall management.  As one of his first steps Bühlbecker brought the dominoes as a year range on the market, whereby the pure specialization was breached on Printen.  There were also over time, especially through strategic acquisitions and takeovers, more classic products such as gingerbread hearts, cinnamon or biscuits.  The company started producing its next season offer the aforementioned all-season products such as pastry mixes, followed by Mono pastries, small cakes to chocolates and various pastries and Bioware and Vital pastries.

Henry Lambertz

William Geller

Karl Kittelberger

Hermann Bühlbecker

Central Bergdriesch around 1920 at the time of William Geller

Central Bergdriesch around 1950 at the time of Karl Kittelberger

Current Central Borcherstraße Aachen

Aerial view of the main plant in Aachen

Subsidiary []


Historic Gingerbread Dose of Heinrich Haeberlein

As part of securing the company on the confectionery market Lambertz decided from the 1990s to expand and took over some of the former rival companies as well as their production facilities and product lines as an independent subsidiary.  So acquired Lambertz 1994 initially founded in 1925, Max Weiss GmbH in Neu-Ulm, a manufacturer of gingerbread southern German coinage, which even in 1965 the company Wolff in Nuremberg took over.  Furthermore Lambertz acquired in early 1999, the baked goods division of of Schöller built "Schoeller Holding GmbH & Co KG", aided by the 1920 by Heinrich Haeberlein merged "United Nuremberg gingerbread and chocolate factory Haeberlein-Metzger AG" was one whose roots to 1492 can be traced back at Haeberlein and 1586 at Metzger.  On the other hand came through this acquisition also founded in 1872 Würselener pastry specialist "Kinkartz" added, was what previously acquired by Schoeller 1991st [17] For economic reasons was relocated one of the local production lines in the Polish plant Ruda Slaska early 2015 and the dates expectant employees a takeover in the Lambertz headquarters offered. [18]


In addition, the Lambertz Gro nor acquired "Heemann Gingerbread and confectionery specialties GmbH" in Ladbergen in Tecklenburg and in 2001 about the patisserie Otten from Erkelenz, where it holds a 50 per cent, the marzipan and chocolate confectionery factory Otto Scharschmidt GmbH from Alzenau in Lower Franconia, which specializes in the production of figural marzipan and chocolate-coated fruits and confectionary chocolate balls.


 In 1998, the Lambertz Gro set  a new production facility in the Polish city Katowice one, which subsequently also achieved a breakthrough on the Eastern European market.  Thus, the Lambertz Gro currently has 25 baking lines at seven production locations.  After there has long been a sales office in the US and various American retail chains Lambertz products added to the range, the Lambertz Gro an additional production facility in the United States has been planning for the end of 2011 to build, because they thereby expects better growth opportunities in the Americas, as on the now relatively saturated European market. [19]


 In June 2014, the Lambertz Gro has a majority stake in Dresdner Großbäckerei Dr.  Quendt assumed that mainly Russian bread manufactures, Christmas stollen, wafers and Dinkelchen. [20] Moreover, took Lambertz with effect from 1 May 2015 all operations of the IFRI Schuhmann Gro in Nuremberg, including Nuremberg gingerbread and dry baked goods factory IFRI Schuhmann GmbH & Co. KG, which include Burg Lebkuchen GmbH Nürnberg and Josef Wendler Nougat GmbH & Co. KG of Nuremberg and thus Lambertz first time spliers of Nougat products was. [21]


Seal of Sustainability []


After the Lambertz Gro has taken from 2011 arrangements to use free range eggs and sustainable palm oil for the production, it is in the organization Roundtable on Sustainable Palm Oil occurred (RSPO).  Then, all plants are certified for the use of sustainable palm oil and has been provided with the sustainability seal products. [22] Moreover, the Lambertz Gro occurred in the summer of 2012 the Forum for Sustainable Cocoa. [23]


 Sponsorship []


Hermann Bühlbecker at the Clinton Global Initiative

The Lambertz Gro is committed for several years also increasingly in social and community projects.  So she founded, for example, 2009, Afghanistan Initiative, with which it allows in cooperation with the Federal Foreign Office of Germany and the German Embassy Kabul young Afghans to complete a baker's apprentice, after their successful completion they will be equipped with a financial  start to their set  home, a business. [24]


In addition, the company promotes, among other things, the American Foundation for AIDS Research, the Elton John AIDS Foundation, the Clinton Global Initiative, which campaigns for the fight against poverty and against global warming and for the education, health, etc., as well as several national projects ,


Lambertz is sponsoring in the field of competitive sports including the CHIO Aachen, the Alemannia Aachen and 1. Tennis-Bundesliga team of TK Kurhaus Aachen, the Kurhaus Lambertz occurs as TK and in 2013 for the fifth time German champion. Was  From 1991-2010 Lambertz was also co-organizer of the Lambertz Open as part of the ATP Challenger Tour.


Awards (selection) []

2004 by the magazine Impulse selected in the gro of the most successful family-owned company in Germany, received

The 2009 brand award "Brands of the Century" by the German standards for its individual companies Lambertz and Haeberlein-Metzger,

2010 award world leader, associated with the entry into the lexicon of German world market leaders and

2011 Award "from the best family - 100 exemplary German family" of the German Standards


Movies []

Printen, celebrities, presidents - A German economic history report from 2009, premiere at n-tv 6 December 2009, 45 min.

The Print kings of Aachen - Lambertz documentary, Germany, 2010 44 min, written and directed by.. Peter Scharf, production: WDR, Row: Dynasties, premiere: November 19, 2010. [25]


References []

Renate Schwärzel:. German Economy Archive, Vol 1, Franz Steiner Verlag, Stuttgart, 1994, p 2 google online

Will Hermanns: Henry Lambertz.  Aachener Printen and chocolate factory in: Hermann, Will, home Chronicle of the spa and Kronstadt Aachen: images of past and present, Archive for German home care, Cologne, 1953, p 254

Karl F. Kittelberger: The Aachen Print Book - resolution of its enigmatic history, Meyer & Meyer Verlag, Aachen, 1991

Markus Plate, Torsten Groth, Volker Ackermann and Arist Schlippe: Great German family business. Generation episode, family strategy and corporate development Vandenhoeck & Rrecht, Göttingen 2011, p 45-51 (Google online)

Florian Langenscheidt: The best thing about Germany, in: German Standards (Ed.), Cologne, 2006, p 472

Florian Langenscheidt: Brands of the Century, in: German Standards (Ed.), Cologne, 2010, p 304/305 and 234/235

Florian Langenscheidt / Peter May: From good family, in: (ed.) German standards, Cologne, 2011, pp 232-235


External links []

Commons: Henry Lambertz - collection of images, videos and audio files 

Official web site of Aachener Printen and Chocolate Factory Henry Lambertz GmbH & Co. KG

Company Profile 2010/11


 References []

1.  Hochspringen ↑ Chronology on

2.  Hochspringen ↑ Register.dpma A2132, Reg.Nr.40074.

3.  Hochspringen ↑ budgets Lambertz 2014/2015 on Focus online from October 8, 2015

4.  Hochspringen ↑ budgets Lambertz 2014/2015 on Focus online from October 8, 2015

5.  Hochspringen ↑ Florian Langenscheidt, Bernd Venohr (ed.): Encyclopedia of German world market leaders.  The pinnacle of German companies in words and pictures.  German Standards ions, Cologne 2010, ISBN 978-3-86936-221-2., S.45-50.

6.  Hochspringen ↑ Vital pastries.

7.  Hochspringen ↑ born January 10, 1802 in Erkelenz.  Church book entry, Erkelenz.  Reg. No. LA 28 (48).;  † May 30, 1866 in Aachen dead list.  Reg.Nr.LA33 (86).

8.  Hochspringen ↑ Entry in the Historical Address Aachen from 1868.

9.  Hochspringen ↑ from the English "print" and the Dutch "prent" stands for "tool for pushing" or "depressed Figure" or "Servisory impression", both of which refers to the intricately carved wooden molds.

10.  Hochspringen ↑ Aachener Printen - Emperor urban nibble of world renown at Aachen-Information (PDF; 36 kB).

11.  Hochspringen ↑ Entry in the Historical Address Aachen, 1877.

12.  Hochspringen ↑ Entry in the Historical Address Aachen 1887.

13.  Hochspringen ↑ Register.dpma A2132, Reg.Nr.40074..

14.  Hochspringen ↑ Entry in the Historical Address Aachen 1899.

15.  Hochspringen ↑ Entry in the Historical Address Aachen 1936.

16.  Hochspringen ↑ Entry in the Historical Address Aachen 1949

17.  Hochspringen ↑ History Haeberlein-Metzger.

18.  Hochspringen ↑ George Pinzek: A brick street at less Kinkartz, in Aachener Zeitung of 15 January 2015th

19.  Hochspringen ↑ Christoph Kapalschinski: German cookies for American palates. In: 8.  November 2011, called on the 22nd  September 2015. 

20.  Hochspringen ↑ Lambertz accepts Stollen baker, on of 19 June 2014th

21.  Hochspringen ↑ Press release company Lambertz from January 15, 2015

22.  Hochspringen ↑ dispute about a sustainability label, in: sü of September 3rd 2012..

23.  Hochspringen ↑ founding protocol Sustainable Cocoa Forum (PDF, 580 kB).

24.  Hochspringen ↑ Bühlbeckers relief projects in: The September 28, 2008 World of the.

25.  Hochspringen ↑



coordinates: 50 ° 47 '18.29 "N, 6 ° 3' 51.72" O


Categories:  Manufacturing companies (Aachen)

Manufacturer of sugar confectionery (Germany)

Manufacturer of fine baked goods

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as Dragee

A coated tablet [draʒeː], also Dragée, from the French, from Latin and Greek tragemata "dessert", is provided with a coating lenticular tablet or . [1]

index  [Verbergen]

 1 versions

 2 See also


 4 Weblinks



Versions []

Dragee as dosage form: a usually round or oval tablet with a coating of sugar provided (sugar-coated).  The tablet coating is used to mask an unpleasant taste, protects the tablet core and the contained drug and facilitated by the smooth surface swallowing.  About the sugar layer further layers can be applied, such as an acid-resistant coating of shellac.  Such coated tablets release the active substance free only in the alkaline environment of the intestine, which acid-sensitive substances from degradation by stomach acid protects.

Dragee as : the most lenticular  is with a coating of sugar or chocolate provided.


The coatings of sugar are very stable to environmental influences such as water or oxygen.  Thus, substances can be protected, which are not water or oxygen stable.

See also []

Pharmaceutical Technology

Coated tablets (dragees)


 References []

1.  Hochspringen ↑ Dragee.  In: Duden. Bibliographical Institute.  Retrieved on 1 August-2013.



Company Founded: 1688 as Backhaus "to open shields" on the market square in Aachen next to City Hall, pure print manufacturers to 1978

Today, Germany's leading manufacturer gingerbread, leading global manufacturer of Christmas cookies

Internet:, eMail:., Golden Sugarloaf: 1998

Ownership, Stand 10/12:

Family pers.haft.  Partner: Lambertz BeteiligungsGmbH -INH .: Dr. Hermann Bühlbecker, GF: Hannes Fritzsche

Selection Strategy priorities, Stand 9/13: internationalization of the range, for example, with countries friendly recipes, Permanent Extension of the range towards year-round products, new products in the "Vital biscuits" (wellness, fitness, diet), streamlining of production, improve the yield, range streamlining, flexible working hours, expansion of production facilities to "centers of excellence" for certain products

Subsidiaries and Others

FA Crux GmbH & Co. KG, Aachen (trademarks);  Ferdinand Wolff GmbH & Co., Nuremberg (gingerbread, wafers);  Heemann, gingerbread and confectionary specialties GmbH, Ladbergen;  50% = Otten GmbH, Erkelenz (Feinbäckerei);  Otto Scharschmidt GmbH, Alzenau (chocolates / marzipan);  Max Weiss GmbH & Co., Neu-Ulm / Nuremberg;  Wilhelm Kinkartz GmbH & Co. KG, Würselen;  Haeberlein & Metzger, Nuremberg;  Lambertz Polonia,

Nuremberg gingerbread and Dauerbackwaren factory Ifri Schuhmann, Nuremberg, Gingerbread Castle, Nuremberg, Josef Wendler Nougat Factory, Nuremberg

Katowice / Poland;  Lambertz USA

Collaborations include:

Sports sponsorship: Show ing Tournament Chio, Alemannia Aachen, Borussia Dortmund, Dusseldorf Hockey etc.

Use of the network with influential people as a marketing tool

Annually: ion of a model calendar

Süsswarenmesse: Event: Lambertz Monday Night

Earnings and financial situation: In the gro of double-digit result is obtained, the equity ratio (04/05) = more than 50%

Investitonen 05/06 = EUR 13 million, by 2018 = 100 million in the production facilities

Sales / turnover: GFJ: 30.6, in EUR million.:

91/02 = 93.06, 99/00 = 329.8, 01/02 = 383, 425 = 03/04, 04/05 = 453, 05/06 = 462.2, 06/07 = 507, 07 / 08 530.1, 09/10 = 536 = 552 10/11, 11/12 = 560 = 562 12/13, 13/14 = forecast + 3%

Sales winding 12/13:


All year round product = + 6.2 percent

Christmas Season products = + 4.5 percent

Autumn pastries / seasonal items = 40%, year-round goods = 60%

Divisional sales in%, as of 01/02: Annual pastries = 58 (55), dominoes = 15 (16.2), Printen = 11.3 (12.3), otherwise.  Seasonal items = 8.6, butter biscuits = 6.8

Sales by companies in EUR million, Stand 05/06: White incl Wollf / Türmer = 83.6 (79.6), parent company Lambertz Aachen = 307.2 (incl Otten / Heemann.), Otten, Erkelenz = 29. 8 (34.9), Heemann, Ladbergen = 36 (28.5), Kinkartz = 33.3 (31.8), Haeberlein & Metzger = 12.4 (12.3), Lambertz Polonia = 25.7 (19 , 5)


Total = 7 production sites with 35 baking lines in: Aachen, Wurselen, Ladbergen / Münster, Erkelenz, Neu-Ulm, Nuremberg, Katowice / Poland.  The production facilities at the Weiss GmbH are among the most modern in Europe

Schedule: USA?

Annual production in Tsd.Tonnen: 1994 = 50, 1999 = 80, 2002 = 120

Sales channels:


LMH, WH, retailers, discounters.  Exports to: Benelux, UK, France, USA, Poland, Czech Republic, Hungary, Baltic States, Ukraine, plan: Russia

Foreign share of sales in%: 1993 = 4, 2000 = 9, 2002 = 10.9, 2004 = 11, 10/11 = 15, 12/13 = 25, plan: expansion

Range: FG 08, FG: 13, FG 01, FG:


Food: Chocolate products, gingerbread, Oplaten, Florentine, pastry mixes, bakery products, Aachener Printen, Pfeffernüsse, filled wafer products, seasonal items, finished cakes, chocolates, marzipan, diet products, wholemeal cookies

Mozart balls, peanut mountains, apple rings in dark chocolate, among other things:

4300 items (350 seasonal goods 150 year Goods)

Brands include: Aachener Printen, Lambertz, Kinkartz, White, Vital biscuits, Lambertissimo, domino latch Fruchtini, Haeberlein & Metzger;  Merchandise for Borussia Dortmund

50% = own brands, 50% = Trademarks

Market share: the leading company in seasonal pastries as: Printen gingerbread, dominoes and biscuits

25% of Christmas cookies

Law: The Berlin office is investigating various manufacturers because of excessive Comaringehaltes with cinnamon stars, including against Aachener Printen.

Staff / Employees: Gro: 96/97 = 2150, 00/01 = 3 291, 03/04 = 3512, 04/05 = 3 450, 12/13 = 3460

Management: Prof.  Dr. Herrmann Bühlbecker (sole shareholder, GF pilot, pilot Advisory Council..);  Lars Henjes (. Vertretungsber GF), Hannes Wiczorek (Vertretungsber GF.);  Horst Aicham (Prok White, GF: area Lambertz / Kinkartz-year items.);  Rafl Fritzsche (Gf: M / V)


About the Database Operator:

Gerd M. Warskulat, Breslauer Str. 54a, 63128 Dietzenbach

 T: 06074 814337


The database content and information is intended solely for information purposes and do not replace professional advice.  Although the author makes every effort to ensure that the information at the time of publication is correct, no warranty as to completeness and accuracy (reliability) and validity of the information can be given.  There is no responsibility for damages arising from reliance on the information.





Lambertz was founded in 1688 and since then followed the principle of "Maintaining tradition, living innovation".  By the good reputation of the Lambertz traditional brand and our innovative spirit, we could develop from a regional splier to international pastries Gro.  With the takeover by Dr. Hermann Bühlbecker broke for Lambertz to a new era: The turnover of Lambertz has risen since 1978 by then 16 million DM to 620 million euros today.


We have expanded our product range and are today much more than just Printen and autumn and Christmas pastries ago.  With new, trendy products, we also create enjoyment occasions for the whole year.  With this strategy, we continue to look optimistically into the future.  Follow the timeline our way from a small niche splier of Printen one of the leading German manufacturers of preserved pastry goods by:



620 million euros in annual sales


Takeover of the Nürnberger Lebkuchen and Dauerbackwaren factory IFRI Schuhmann GmbH & Co. KG (1938) and the Wendler Nougat GmbH & Co. KG (1906) from Nuremberg


 2. Registration in "Lexicon of German World Market Leaders" (Verlag German Standards ions)




585 million euros in annual sales

Majority stake in Dr. Quendt GmbH & Co. KG (1991)

Registration in "Encyclopedia of German family business" (Verlag German Standards ions)



325-year anniversary


 3. Awarded the national prize in Gold (Federal Ministry of Food, Agriculture and Consumer Protection)


1st place in the top gro of Germany's oldest companies in its segment, leading position on the world market (WirtschaftsWoche)

Among the 500 largest German family (Wirtschaftsblatt)


Takeover of Sadex Zuckerwarenfabrik GmbH from Winnenden by Top Sweets GmbH

Participation in the Top Sweets GmbH from Nordkirchen

Award as "German Serbrand 2012" (Serbrands Germany)

2. Awarded the brand price as "Brand of the Century" (published by German Standards ions)

"World market leader for autumn and Christmas cookies" (North Rhine-Westphalia)


Entry in the band "from good family - 100 exemplary German family" (Verlag German Standards ions)


536.3 million euros in annual sales

Registration in "Lexicon of German World Market Leaders" (Verlag German Standards ions)


Awarded the brand price as "Brand of the Century" (published by German Standards ions)


Establishing the Henry Lambertz Inc. in the US


Entry in the band "The best thing about Germany - 250 reasons to love our country" (Verlag German Standards ions)


436 million euros in annual sales


Inclusion in the gro of the most successful family-owned company in Germany (IMPULSE)



Takeover of marzipan and chocolate confectionery factory Otto Scharschmidt GmbH from Alzenau by Otten GmbH & Co. KG


DM 625 million annual turnover


Acquisition of traditional brands Wilhelm Kinkartz GmbH & Co. KG (1872), including the production facility in Würselen and United Nuremberg gingerbread and chocolate factory Haeberlein-Metzger AG (1598)



Establishing the Lambertz Polonia Sp. Z oo in Poland

Awarded the "Golden Sugar Loaf" (Lebensmittel Zeitung)


Acquisition of Max Weiss gingerbread factory Neu-Ulm GmbH (1925) and Ferdinand Wolff GmbH & Co. KG (1839)


Takeover of Heemann gingerbread and confectionary specialties GmbH (1839)


Participation in the Otten GmbH & Co. KG (1988) from Erkelenz


Dr. Hermann Bühlbecker as the new CEO of Lambertz


Acquisition of FA Crux GmbH & Co. KG (1895)


Construction of a new production facility at the outskirts of Aachen


Development of juice Printe


Development of chocolate Printen, the first German pastries with chocolate coating


Founding the steam Chocolate Factory Henry Lambertz, the first automated print production


Transfer the bakery to the sun on the market 7 in Aachen by Henry Lambertz


Development of herbal Printe by Johann Werner Lambertz

In 1968 Lambertz began making Printen gingerbread cookies in Aachen, Germany. Lambertz has expanded the variety of cookies by developing different flavor profiles and cookie designs which have been savored and adored throughout Europe.


Lambertz has remained at the forefront of the industry by using exceptional ingredients and attention to detail. Our skilled food technicians are committed to producing premium quality cookies using traditional Lambertz recipes as well as versatile ingredients that contain anti-toxidents and whole grains.


Presently we are featuring a selection of our finest cookies in the United States. Enjoy one of our old world traditional famous soft baked gingerbread cookies, Lebkuchen. We also feature a delicious premium line of soft baked fruit filled lemon and strawberry cookies as well as a selection of assorted Belgian chocolate covered cookies. For the health conscious we have introduced a line of healthy all natural cookies. Guten Appetitt!

Lambertz is one of the world's 5 largest cookie manufacturers with revenue of more than 600 million USD. It was established more than 320 years ago in 1688 as a small bakery in the beautiful city of Aachen and was famous for its Printen cookies.


In 1978 Dr. Bühlbecker, a member of the Lambertz family, took over the company, and in less than 30 years turned it from a small local bakery into the largest cookie company in Germany. His vision of rapid innovation is what inspired the company's growth and is also one of its strongest characteristics.


More than 50% of Lambertz's revenue today comes from products that were developed in the last 10 years. The company today employs 3500 people in 7 factories, and after dominating the German market, it is looking to expand into other world markets.


As part of this strategy Lambertz has decided to open a US office in order to maximize its potential in the North American market. In this catalogue we want to present all our new products for the American market. Enjoy the sweetness of life, enjoy Lambertz..








This page was last modified on 9 December 2015 at 19:42 clock.


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