The History of The Natra Company

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The Natra Group (BMAD: NAT), is a Spanish corporation involved in the food, pharmaceutical, and cosmetics industries. It has five business divisions: Natra Cacao (cocoa), Natraceutical (nutraceuticals), and Torre Oria (wines and champagne-style cavas), with facilities in Quart de Poblet and Torre Oria (Spain), and commercial offices in Equatorial Guinea and the Ivory Coast.

 

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Spanish multinational Natra is today one of the leading companies in Europe specialising in  products for the private label brand and other food companies, as well as in cocoa derivatives.

 

Natra’s consumer goods division is responsible for the manufacturing of  tablets, countlines, spreads and Belgian s and specialities, which are commercialised mainly in Europe, with Germany, France, Belgium, Holland, Spain and United Kingdom as main markets.

 

Similarly, the company is committed to its expansion into markets beyond Europe , with special focus placed in North America and China.

 

Furthermore, via its industrial goods division, Natra provides cocoa-derived products (mainly cocoa powder and butter, and  coatings) for the international food industry.

 

The company has six specialized production centers in Spain, Belgium, France and Canada, as well as permanent commercial presence in Europe, United States and Asia.

 

In addition to its main activity in the  industry, Natra has a controlling stake in the Spanish multinational Natraceutical, which is specialized in the commercialization of natural nutritional supplements in Europe through its company Laboratoires Forté Pharma.

 

List of bean-to-bar  manufacturers

 

 

 

1943

Three young chemists from Valencia (Spain) invent a process for extracting theobromine, an alkaloid very similar to caffeine, which is only found in the cocoa bean. Natra’s activity is thus started.

 

1950

The activity is extended to include the manufacturing and commercialization of cocoa derivatives.

 

1978

Trading start on the open outcry market of Valencia (Spain).

 

1986

Natra US founded in order to facilitate commercial activity in the North American market.

 

1991

Trading start on the open outcry market of Madrid (Spain).

 

2001

 

Start of  coating manufacturing in the Valencia (Spain) production site.

 

2002

 

Spin-off of Natra's assets related to the extraction of theobromine, caffeine and functional ingredients. Founding of Natraceutical, an independent listed company in which Natra remains as controlling shareholder.

 

2003

Focused so far in the production of cocoa derivatives, Natra decides to move towards the final product and start exploring the opportunities offered by the sector.

2004

 

Natra acquires Zahor (Spain), thus taking the first steps on path towards vertical integration and consumer-oriented end products. Zahor held a significant client portfolio, a considerable turnover in Europe and had recently acquired a plant in France specialising in  tablets.

 

2005

 

rie Jacali (Belgium) becomes part of Natra, thus increasing the existing range with the inclusion of Belgian s and specialities.

 

2007

Incorporation of All Crump (Belgium), thus constituting the new spreads business unit.

 

2012

 

Further boost of he growth strategy in the consumer goods division beyond Europe, with special focus on United States and China.

 

References[edit]

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This page was last modified on 31 October 2014, at 19:08.

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